Baba
Patient advocacy for older adults
CORE INFO
Baba is a healthcare company that provides patient advocacy and care coordination services, primarily for older adults and their families, by connecting them with healthcare advocates like registered nurses and social workers. These services are designed to help navigate the complexities of the healthcare system, focusing on Medicare, Medicare Advantage, and Medicaid populations across the United States.
- Baba raised over $6.5 million in seed funding, led by General Catalyst, with participation from Genius Ventures, Soma Capital, Ground Up Ventures, and Triedge Investments.globenewswire.com
- Baba was selected to participate in the Centers for Medicare & Medicaid Services (CMS) ACCESS Model across all four clinical tracks in June 2026.globenewswire.com
WHY WE WOULD WORK AT BABA
Purpose-Driven Mission
Join a company dedicated to simplifying healthcare for older adults, ensuring they focus on their well-being while we handle the complexities.
Collaborative Team Culture
Work alongside experienced advocates like nurses and social workers, fostering a supportive environment committed to patient advocacy.
Competitive Compensation
Benefit from a well-funded startup backed by $6.5 million in seed funding, ensuring competitive pay and growth opportunities.
Rapid Growth Potential
Be part of a company that emerged from stealth mode with significant backing, poised for expansion in the HealthTech industry.
Impactful Work
Directly contribute to improving patient outcomes by reducing administrative burdens for seniors, making healthcare more accessible.
Innovative Solutions
Engage with cutting-edge patient advocacy services covered by Medicare, revolutionizing how older adults navigate healthcare.
MARKET AND TRACTION
GROWTH TACTICS
TOTAL ADDRESSABLE MARKET
KEY METRICS
✦ KEY METRICCOMPETITIVE ADVANTAGE
SERVICES
PRODUCT AND TECH
Patient Advocacy Services
Baba pairs older adults with experienced advocates, such as nurses or social workers, to assist with healthcare logistics. This service simplifies the healthcare journey, improving patient outcomes and reducing administrative burdens.
Insurance Navigation Support
The company provides guidance on navigating insurance challenges, ensuring seniors can effectively utilize their Medicare and Medicare Advantage plans. This support enhances accessibility to necessary healthcare services.
Care Coordination Assistance
Baba's advocates coordinate care among various healthcare providers, ensuring seamless communication and continuity of care. This approach helps in managing complex healthcare needs efficiently.
Appointment Scheduling System
Baba offers a streamlined process for scheduling medical appointments, reducing the stress and confusion often associated with managing multiple healthcare visits. This service ensures timely access to care.
Administrative Task Management
The company handles various administrative tasks on behalf of seniors, such as paperwork and billing inquiries. This service alleviates the burden on patients, allowing them to focus on their health and well-being.