Profound logo
AI/ML
Data/Analytics
Enterprise SaaS

Profound

AI marketing platform for brand visibility

New York· 65 rolesSan Francisco· 5 rolesLondon· 1 role

CORE INFO

$180M
Total Funding
Series D+
Round
2024
Founded
300+
Team Size
New York City, United States
Headquarters

Profound sells software to enterprise brands, marketing teams, and agencies that want to track and improve how AI tools describe their companies and products. Its platform combines answer-engine monitoring with citation analytics, demand data, crawler insights, and marketing workflow tools.

  • Series D: $180 million co-led by Sequoia Capital and Kleiner Perkins on September 15, 2026, at a reported $1.8 billion post-money valuation.techcrunch.comtryprofound.com
  • Enterprise customer base: More than 1,000 companies as of September 15, 2026, according to TechCrunch.techcrunch.com
  • Axios reported, using Profound's data, that LinkedIn had become the top-cited domain for professional-search queries in AI chatbots, with citation frequency doubling since November.axios.com

WHY WE WOULD WORK AT PROFOUND

Shape AI-Era Marketing

Help marketing teams win as discovery shifts from blue links to AI answers. Profound's mission is to help brands understand and influence how systems like ChatGPT, Gemini, and Google AI Overviews represent them.

Join Exceptional Growth

Profound grew from a 2024 launch to more than 300 employees, 1,000+ enterprise customers, and a reported $1.8B valuation. The company has raised approximately $334.5M across five disclosed rounds.

Build Frontier AI Products

Work on Answer Engine Insights, AI Marketer, Profound Agents, Context Manager, Ads Studio, and Shopping. The platform combines LLM monitoring, agent orchestration, citation analytics, brand-context synthesis, and AI advertising optimization.

Create Visible Impact

Your work can influence how major brands appear in AI-generated answers and shopping results. Profound serves customers including Walmart, Figma, Comcast, Estée Lauder Companies, Zoom, ServiceNow, and MongoDB.

Grow With High Ownership

The team emphasizes fractal speed, obsessive craftsmanship, and clear, egoless communication. With teams across New York, San Francisco, London, and Buenos Aires, employees can take on meaningful responsibility in a rapidly expanding company.

Share in the Upside

Profound offers significant equity participation alongside benefits such as flexible time off, fitness stipends, catered meals, and commuter support. Its rapid funding and customer growth create meaningful upside for people joining during a major expansion phase.

MARKET AND TRACTION

GROWTH TACTICS

  • Profound sells primarily through custom-priced enterprise SaaS plans, supported by dedicated support, SSO/SAML, SOC 2-related features, and tailored prompt-tracking plans.

  • The company also serves agencies and expands usage through AI Marketer, Profound Agents, Ads Studio, Shopping, Context Manager, and integrations with major analytics, advertising, content, and collaboration platforms.
  • NOTABLE CUSTOMERS

  • Publicly identified customers include Walmart, Figma, U.S. Bank, Expedia, CVS Health, Comcast, The Estée Lauder Companies, Target, Ramp, MongoDB, Chime, Zoom, ServiceNow, Cursor, Plaid, and WHOOP.

  • Profound's customer materials also feature Airbyte, Arizona College of Nursing, Omnilux, OpusClip, Apartment List, Statsig, and Jordan Digital Marketing.
  • KEY METRICS

    ✦ KEY METRIC
  • Profound has publicly reported at least approximately $334.5 million in funding, including a $180 million Series D announced in September 2026 at a reported $1.8 billion valuation.

  • Third-party coverage reported more than 1,000 enterprise customers and revenue growth of 3× over the six months before the Series D announcement.

  • Company-reported platform scale includes 1B+ citations analyzed daily, 30B+ crawler visits analyzed daily, and 10M+ prompts analyzed daily.
  • MARKET POSITION

    ✦ KEY METRIC
  • Founded in 2024, Profound has expanded from AI-search visibility monitoring into a broader AI marketing platform for enterprise brands, marketing teams, and agencies.

  • The platform serves industries including consumer packaged goods, financial services, retail, pharmaceuticals, healthcare, consumer technology, B2B technology, SaaS, e-commerce, education, cybersecurity, and travel.

  • Profound reported more than 300 employees as of September 2026 and says its customers include more than one-third of the Fortune 100.
  • COMPETITIVE ADVANTAGE

    ✦ KEY METRIC
  • Profound combines answer-engine visibility, citation analytics, prompt-volume intelligence, crawler and traffic analytics, brand-context management, AI marketing agents, advertising optimization, and shopping visibility in one platform.

  • Its coverage spans major answer engines including ChatGPT, Perplexity, Claude, Gemini, Grok, Microsoft Copilot, Google AI Overviews, DeepSeek, and ChatGPT Shopping, supported by data from billions of real-user prompts.
  • PRODUCT AND TECH

    Answer Engine Insights

    Monitors brand visibility, sentiment, competitive presence, and citations across ChatGPT, Perplexity, Claude, Gemini, Grok, Microsoft Copilot, and Google AI Overviews. It helps marketing teams understand how answer engines represent their brands and products.

    Prompt Demand Intelligence

    Analyzes millions of AI conversations to provide prompt-volume, topic-trend, keyword, and intent data. This reveals what audiences are asking and where new search opportunities are emerging.

    Agent Analytics

    Tracks AI crawlers, the pages they access, citations generated from website content, and AI-referred visitor conversions. These insights connect crawler activity and answer-engine visibility with website performance.

    AI Marketing Agents

    AI Marketer and Profound Agents support research, competitive analysis, content creation, reporting, public relations, advertising optimization, and campaign workflows. The no-code agent system helps teams automate marketing execution and deploy specialized sub-agents.

    Context Shopping Advertising

    Context Manager synthesizes brand information from knowledge bases, meeting transcripts, and communication threads to improve AI Marketer outputs. Shopping and Ads Studio extend the platform into SKU-level AI-shopping visibility and advertising creation, monitoring, and optimization across OpenAI, Google, and Meta.

    COMPANY CULTURE

    Operating Principles

  • Fractal speed: iterate frequently and move from ideas to execution quickly

  • Obsessive craftsmanship: prioritize quality, detail, and durable products

  • Clear, egoless communication: focus on progress over personal credit
  • Work Style

  • Highly execution-oriented and merit-driven

  • Engineering- and research-focused

  • Office-oriented culture with a stated five-days-in-office model

  • High ownership and rapid decision-making
  • Team Footprint

  • More than 300 employees

  • Teams across New York, San Francisco, London, and Buenos Aires

  • Globally distributed organization with an office-centered operating model
  • Benefits

  • Flexible time off

  • Catered meals

  • Fitness stipends

  • Commuter support

  • Significant equity participation
  • Learning & Growth

  • Rapid career acceleration in a fast-growing AI company

  • Opportunities to work across applied AI research, marketing technology, and agentic workflows

  • Exposure to an evolving product category at the intersection of AI and marketing
  • COMPENSATION SNAPSHOT

    B-
    Comp score vs cohort
    vs. AI/ML · Series D+ · US
    Based on publicly available compensation ranges from job postings; exact compensation may vary.
    Datan = 4
    $150K – $250Kmedian $200K
    New York
    Designn = 3
    $120K – $200Kmedian $160K
    New York
    Engineering IC3n = 11
    $140K – $230Kmedian $185K
    New York
    G&An = 9
    $160K – $215Kmedian $188K
    New York
    Marketingn = 3
    $120K – $170Kmedian $145K
    New York
    Operationsn = 11
    $110K – $180Kmedian $145K
    New York
    Sales ICn = 11
    $110K – $150Kmedian $130K
    New York
    Sales Managementn = 6
    $145K – $198Kmedian $171K
    New York
    US-only in v1 · only categories with n > 2 shown · in-person / hybrid / remote treated separately where n ≥ 3

    HIRING SIGNAL

    72
    Open roles on their careers page
    Snapshot via live ATS poll
    —
    Net new roles in the last 90 days
    Available once weekly history accrues
    90-Day VelocityV2 · BACKFILL
    Trend builds weekly as historical rows accrue
    By Function
    Breakdown of open roles
    Data · 5
    GTM · 29
    Design · 8
    G&A · 3
    Product · 3
    Support · 1
    Marketing · 4
    Operations · 10
    Engineering · 9
    Top Locations
    Where hiring is concentrated
    Remote-eligible postings counted separately
    New York, New York
    65
    San Francisco, California
    5
    London, England
    1
    Buenos Aires, Argentina
    1
    SourcesGreenhouseLeverAshbyWorkableSmartRecruitersRipplingRecruiteeFallback · Wellfound, YC Work-at-a-Startup, careers-page scrape

    KEY COMPANY ANNOUNCEMENTS

    Filter
    12 announcements · ranked by importance
    Sep 15, 2026FUNDINGProfound Raises $180M Series D at $1.8B Valuation to Build the AI Platform For Marketing Teamstryprofound.com
    Feb 24, 2026FUNDINGExclusive: As AI threatens search, Profound raises $96 million to help brands stay visible | Fortunefortune.com
    Aug 12, 2025FUNDINGAI search startup Profound raises $35M as Sequoia backs its bid to be the Salesforce of marketing’s next era | Fortunefortune.com
    Jun 18, 2025FUNDING$20M to pioneer Answer Engine Optimizationtryprofound.com
    Aug 13, 2024PRESSMove over SEO, Profound is helping brands with AI search optimization | TechCrunchtechcrunch.com
    May 13, 2026ESSAYWhere we're taking the Profound producttryprofound.com
    Jun 5, 2024ESSAYGoodbye blue links, AI Search has arrivedtryprofound.com
    Sep 21, 2026FOUNDER PROFILEWhat Are Claude and ChatGPT Saying About Your Company? This Startup Helps You Control the Narrativeinc.com
    Dec 22, 2025INTERVIEWHow Brands Stay Visible When AI Decides | Profound CEO James Cadwallader | Kleiner Perkinskleinerperkins.com
    Aug 24, 2026INTERVIEW#272 Dylan Babbs: Profound’s CTO on the New Rules of AI Marketing, Maps Obsession & “Swimming Downstream” | Listen Noteslistennotes.com
    ““Swimming Downstream””listennotes.com · Aug 24, 2026
    Dec 16, 2024PRODUCTPrompt Volumes: The first tool to reveal AI Search Volumetryprofound.com
    Jan 1, 2026CUSTOMER WINHow Plaid grew Answer Engine referral traffic 300% with Profoundtryprofound.com