SHORTList
EdTech
Food/Ag
Space/Defense

Leland

Coaching platform for personal and professional growth

USA· 108 roles · RemoteLeland HQ - Lehi· 7 roles

CORE INFO

$12M
Total Funding
Series A
Round
2021
Founded
10
Team Size

Leland is a dynamic coaching platform that connects individuals with expert coaches to help them achieve personal and professional goals, such as gaining admission to educational programs and advancing in specific careers. The platform offers a variety of services, including coaching, courses, and events, across diverse fields like business, technology, and the arts.

  • Leland recently secured $12 million in Series A funding, led by Forerunner Ventures, with participation from GSV Ventures and others.techcrunch.com
  • The platform has conducted over 50,000 coaching sessions in the past year, serving more than 100,000 users from 70 countries.techcrunch.com
  • Forbes highlighted Leland's growth story, emphasizing its mission to make coaching accessible and its impact on users.forbes.com

WHY WE WOULD WORK AT LELAND

Empowering Growth

Join a mission-driven team dedicated to making coaching accessible for everyone, helping individuals reach their full potential.

Global Impact

Be part of a rapidly growing platform with over 100,000 users from 70 countries, transforming lives through expert coaching.

Rapid Growth

Experience the excitement of a startup that has quadrupled its revenue in just one year, showcasing its effectiveness and popularity.

Diverse Coaching Areas

Work with a platform that offers coaching in various fields, from school admissions to technology, catering to a wide range of personal and professional goals.

Competitive Compensation

Benefit from a funding-backed environment with a recent $12 million Series A round, ensuring resources for employee growth and development.

Innovative Culture

Collaborate with a small, dynamic team of 10, fostering creativity and innovation in a supportive and engaging work environment.

MARKET AND TRACTION

KEY METRICS

✦ KEY METRIC
  • Over 100,000 users from 70 countries have registered on the Leland platform.

  • Leland has conducted more than 50,000 coaching sessions in the past year, showcasing its popularity and effectiveness.

  • The company's revenue increased fourfold in the year leading up to November 2024, indicating strong growth and demand for its services.

    • GROWTH TACTICS

  • Leland focuses on making coaching accessible to everyone, which is a core part of its mission and growth strategy.

  • The platform offers a diverse range of services, including coaching, courses, and events across various categories, catering to a wide audience.

  • Strategic funding rounds, including a recent Series A of $12 million, are aimed at expanding the platform's reach and capabilities.

    • TOTAL ADDRESSABLE MARKET

  • Leland serves multiple industries, including education, business, finance, technology, health, law, and the arts, indicating a broad market potential.

  • The coaching market is growing rapidly, with increasing demand for personalized coaching services in both personal and professional development sectors.

    • SERVICES

  • Leland provides coaching in various areas such as school admissions, test preparation, business, finance, product management, technology, health, law, and the arts.

  • The platform also offers courses and events, enhancing the coaching experience and providing additional learning opportunities for users.

    • MARKET POSITION

  • Leland has established itself as a key player in the coaching industry, particularly focusing on career development rather than traditional educational classes.

  • The company's unique approach and diverse service offerings position it competitively against other coaching platforms in the market.

    • PRODUCT AND TECH

    Coaching Services

    Leland offers personalized coaching sessions that connect individuals with expert coaches across various fields, including business, finance, technology, and the arts, helping users achieve their personal and professional goals.

    Online Courses

    The platform provides a range of online courses tailored to specific areas such as school admissions and test preparation, enabling users to gain knowledge and skills necessary for their desired career paths.

    Global User Base

    With over 100,000 users from 70 countries, Leland's platform fosters a diverse community, allowing individuals to access coaching and resources that cater to a wide array of cultural and professional backgrounds.

    Event Offerings

    Leland organizes events that facilitate networking and learning opportunities, further enhancing the coaching experience by connecting users with industry experts and peers.

    Data-Driven Insights

    By conducting over 50,000 coaching sessions in the past year, Leland leverages data to refine its coaching methodologies and improve user outcomes, ensuring effective and impactful coaching experiences.

    COMPANY CULTURE

    Values

  • Empowerment through coaching

  • Accessibility for all individuals

  • Commitment to personal and professional growth

  • Diversity in coaching expertise

  • Innovation in learning methods

    • Operating Principles

  • Focus on user-centric coaching experiences

  • Continuous improvement based on user feedback

  • Collaboration among team members to enhance service offerings

  • Data-driven decision making to track coaching effectiveness

  • Flexibility in adapting to diverse user needs

    • Benefits

  • Access to expert coaches across various fields

  • Personalized coaching sessions tailored to individual goals

  • Opportunities for professional networking through events

  • Comprehensive resources for educational advancement

  • Supportive community fostering growth and development

    • Learning & Growth

  • Regular training sessions for coaches to enhance skills

  • Encouragement of team members to pursue professional development

  • Access to a wide range of learning materials and courses

  • Emphasis on feedback and mentorship within the team

  • Opportunities for cross-functional collaboration to broaden expertise

    • Team Cadence

  • Weekly team meetings to align on goals and progress

  • Monthly reviews to assess coaching outcomes and strategies

  • Open-door policy for communication and idea sharing

  • Regular team-building activities to strengthen relationships

  • Flexible work arrangements to support work-life balance

    • HIRING SIGNAL

    115
    Open roles right now
    Snapshot via live ATS poll
    —
    Net new roles in the last 90 days
    Available once weekly history accrues
    90-Day VelocityV2 · BACKFILL
    Trend builds weekly as historical rows accrue
    By Function
    Breakdown of open roles
    Data · 2
    Other · 96
    GTM · 3
    Design · 4
    G&A · 2
    Support · 1
    Marketing · 3
    Operations · 3
    Engineering · 1
    Top Locations
    Where hiring is concentrated
    Remote-eligible postings counted separately
    Remote - USA
    108
    Leland HQ - Lehi, UT
    7
    SourcesGreenhouseLeverAshbyWorkableSmartRecruitersRipplingRecruiteeFallback · Wellfound, YC Work-at-a-Startup, careers-page scrape

    KEY COMPANY ANNOUNCEMENTS

    Filter
    5 announcements · ranked by importance
    Jun 13, 2025FUNDINGAnnouncing our $12M Series A Led by Forerunner Ventures | Lelandjoinleland.com
    Nov 13, 2024FUNDINGLeland lands $12 million to grow its coaching platform | TechCrunchtechcrunch.com
    Jan 6, 2026FOUNDER PROFILEWhere Ambition Meets Guidance: The Growth Story Behind Lelandforbes.com
    May 11, 2022FUNDINGLeland breaks into the coaching space with a focus on careers, not classestechcrunch.com
    Oct 6, 2021FUNDINGAnnouncing Leland's $1.1M Pre-Seed Round | Lelandjoinleland.com