Finance Storytelling Lead

About the Role Ramp is known for insane product velocity, sitting at the center of AI and finance, and saving customers meaningful amounts of time and money. Increasingly, companies come to us to understand how the best finance teams are actually operating, whether that’s our own team or the customers we serve.

Right now, those conversations happen behind closed doors and Zoom windows. We want to pull them out, write them down, and make them useful to more people. We’re hiring a Finance Storytelling Lead to do exactly that.

You will spend roughly half your time embedded with Ramp’s Finance team, learning what it means to run an AI-pilled finance team at a company building AI solutions for finance. The other half of your time will support customer storytelling with the finance customer in mind, working closely with Brand Communications, Sales, and Customer Marketing.

For both, you’ll pull out the useful lessons and turn them into stories people want to learn from, whether that means writing in your own voice or for our CFO and Finance leadership team, shaping a customer story, or finding the right external conversation for Ramp to join. How these stories come to life is up to you. Social content, videos, earned media, exec bylines – there are many ways this can go.

The primary skill set is you have a journalist’s instincts. You can sit through a messy meeting, spot the thing that matters, ask the question no one else asked, and turn it into a piece of work with a point of view.

At the end of the day, you’ll play a large role in making Ramp the company finance leaders want to learn from, not just buy from.

What You'll Do

• Find the story in the work. Embed with Ramp Finance and gain the trust needed to see how the team actually operates. Turn planning meetings, closes, decisions, experiments, and customer conversations into ideas worth sharing with the wider finance world.
• Spend a large portion of your time writing. Develop first-person posts, points of view, customer stories, and other formats to be determined.
• Create original finance insights. Work with Ramp’s Finance team, customers, and Economics Lab to identify questions our data cannot answer. Then take that and turn CFO and finance-leader patterns into original research, surveys, practitioner-led analysis, and points of view that Ramp can own.
• Build the finance-storytelling system. Create a repeatable way to identify ideas, capture the raw material, develop drafts, and ship. Finance should not need to become a content team for Ramp to publish what it knows.
• Ramp's Proprietary Spend Data. Collaborate closely with the data and economics team to identify trends in the Ramp Spend Dataset that lead or support storytelling around trends in Business's finance stack and spend.
• Make customer stories do more. Partner with Customer Marketing, Sales, and Communications to find customers whose finance teams have something real to teach and help them teach it.
• Own the distribution engine. Build the audience plan for each piece: who needs to see it, where they already spend time, which voice should carry it, and how we know it worked.
• Set the bar for finance content. Decide what earns a finance leader’s attention and what does not.

What You Need

• You are an exceptional writer. You can make complicated financial or operational ideas clear without making them bland. You have strong reporting instincts and an opinion about structure.
• You understand finance. Ideally, you have covered or worked closely with CFOs, accounting, FP&A, corporate finance, treasury, payments, capital allocation, or the business.